Apple store turns chaotic with fights during iPhone 17 launch; Police take controls

People lined up in long lines before the Apple Store opened in the morning. Many had been waiting outside the store since the night to purchase the iPhone 17. As soon as the store opened, a massive crowd poured in, causing chaos inside. Some people even pushed and shoved each other.

Post Published By: Sona Saini
Updated : 19 September 2025, 2:48 PM IST
google-preferred

New Delhi: Apple began selling its new iPhone 17 series on September 19th, drawing massive crowds across the country, especially in Mumbai and Delhi. The Apple Store at Jio BKC Center in Mumbai was so crowded that the situation became chaotic and scuffles broke out. Security personnel and police had to be called in to intervene.

Crowds At BKC Apple Store

People lined up in long lines before the Apple Store opened in the morning. Many had been waiting outside the store since the night to purchase the iPhone 17. As soon as the store opened, a massive crowd poured in, causing chaos inside. Some people even pushed and shoved each other.

The incident became so serious that store security guards and police arrived at the scene and used force to control the situation. A video of the incident has gone viral on social media, clearly showing the chaos.

Apple iPhone 17 series launch: Pre-orders smash previous records

Large Crowds In Delhi

Enthusiasm for the iPhone 17 sale was seen in Mumbai as well as the capital, Delhi. People were seen queuing at Select City Walk in Saket from midnight onwards. For security reasons, strict arrangements were made there to control the crowds.

Prices of the iPhone 17 Series

Apple has once again garnered attention for the prices of its new iPhones. The prices of the iPhone 17 series are as follows:

iPhone 17 Standard: Rs 82,900
iPhone 17 Pro Starting Price: Rs 1,34,900
iPhone 17 Pro Max Starting Price: Rs 1,49,900
iPhone 17 Air Starting Price: Rs 1,19,900

iPhone 17 Pre-booking starts from today; Rs 5000 discount will be available on cards of these banks

Huge Customer Enthusiasm and Future Preparations

With the launch of the iPhone 17 series, customer enthusiasm is evident across the country. However, incidents of large crowds and scuffles are a cause for concern. Experts say that in the coming days, Apple stores will need to ensure better crowd management and security measures to ensure customers can make their purchases without any hassle.

The iPhone 17 sales have once again generated tremendous enthusiasm among tech enthusiasts. The scuffle at the BKC Apple Store in Mumbai also demonstrates the sheer volume of customers, requiring even more stringent security and management measures. Meanwhile, authorities in Delhi and other cities are on high alert to control crowds. Sales of Apple's new phones are expected to continue to grow in the coming days.

Location :