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Elon Musk has slammed Apple’s AI partnership with Google, warning it could lead to an “unreasonable concentration of power.” As Apple leans on Gemini to fix Siri, is Big Tech becoming too powerful for its own good?
Elon Musk slams Apple-Google AI deal
New Delhi: Tesla and SpaceX CEO Elon Musk has strongly criticised Apple’s newly announced partnership with Google on artificial intelligence, warning that the deal could result in an “unreasonable concentration of power” in the global technology industry. The remarks come as Apple seeks to accelerate its AI ambitions after falling behind key rivals.
Reacting to the announcement on social media platform X, Musk said Google already controls dominant digital ecosystems such as Android and the Chrome browser, and further collaboration with Apple would give the search giant excessive influence over the future of AI-powered consumer technology.
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Musk’s comments come amid intensifying competition in the AI sector, where control over foundational models and platforms is becoming increasingly central to industry dominance.
This seems like an unreasonable concentration of power for Google, given that the also have Android and Chrome
— Elon Musk (@elonmusk) January 12, 2026
Musk is also a significant player in the AI race through his company xAI, which launched the generative AI chatbot Grok several years ago. xAI is currently involved in legal proceedings against both Apple and OpenAI, accusing them of unfair practices in the rapidly evolving AI landscape.
While Musk’s criticism reflects broader concerns about competition and regulation, it also highlights the growing friction among major tech players vying for leadership in artificial intelligence.
Apple and Google revealed their partnership on Monday through a joint announcement. Under the agreement, Apple will use Google’s Gemini AI technology to power several upcoming features collectively branded as “Apple Intelligence.” These capabilities will be integrated across iPhones and other Apple devices, including enhancements to Siri and on-device intelligence.
The move signals a strategic shift for Apple, which has historically relied on in-house development rather than external partnerships for core technologies.
While companies like Google, Samsung, and Microsoft moved early in deploying AI-driven consumer features, Apple has faced criticism for lagging behind. The company had previously promised a major AI push as part of a widely anticipated software update expected in 2024.
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However, many of those features remain under development. Notably, Apple has yet to deliver a long-promised overhaul of Siri, aimed at transforming the voice assistant into a more conversational, context-aware, and capable multitasking tool.
As Apple leans on Google to bridge its AI gap, industry observers say the partnership could reshape competitive dynamics in the tech sector. Musk’s warning underscores growing concerns that a handful of companies may end up controlling the future of artificial intelligence, raising questions about competition, innovation, and regulation.
