Big Festive Bonanza: Volvo cuts prices of ICE cars by up to 7 lakh Rupees

Volvo offers up to ₹7 lakh discount on ICE cars before the festive season, along with a special “Double Festive Delight” offer, making luxury SUVs like XC60 and XC90 more affordable.

New Delhi: Before the start of the festive season, Volvo Car India has given a big relief to Indian customers. The company has announced a reduction in the prices of its ICE (Internal Combustion Engine) cars by up to Rs 7 lakh. Along with this, a special offer named "Double Festive Delight" has also been introduced, which will give double benefit to the customers.

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Why did Volvo's ICE cars become cheaper?

The biggest reason behind this huge reduction made by Volvo is the new decision of the GST Council. Recently, the government has changed the tax structure of vehicles and implemented a simple and balanced tax rate by removing the old complex slabs. This change has given cost relief to car manufacturers, and Volvo has decided to pass this relief directly to the customers.

What is the impact on electric vehicles?

While ICE cars have gotten the direct benefit of GST reduction, there has been no change in tax on Volvo's electric cars (BEVs). Despite this, the company has also given festive offers for EV buyers so that customers of the EV segment can also take advantage this season.

Which models have the biggest discounts?

The biggest benefit of this GST cut has been seen on Volvo's popular SUVs, the XC60 and XC90. Earlier these vehicles were out of reach of common customers due to premium prices, but now, due to a reduction in prices of about ₹ 7 lakh, they have become very affordable.

Official statement from Volvo

Volvo Car India Managing Director Jyoti Malhotra said: "Our aim is to make luxury mobility more accessible in India. Customers will be able to get double the benefit from the reduction in GST and Double Festive Delight offers. We are confident that our sales will reach record levels this festive season."

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Impact on the Indian auto industry and customers

With this move of Volvo, India's luxury car market can move in a new direction. For customers who have been dreaming of buying a luxury SUV for a long time, it has now become much easier to buy a Volvo XC60 and XC90. Apart from this, this decision can also put pressure on other companies to attract customers by reducing prices.

This move of Volvo is not only beneficial for the customers but is also a positive sign for the industry. With low prices and double offers, this festive season can be very special for Volvo.