Gold prices spike ahead of Dhanteras; Is this the right time to buy?

Gold rates surge in Delhi ahead of Dhanteras, 24K reaching ₹12,522 per gram. Will prices climb even higher this festive season, or is now the right time to buy? Find out what experts advise.

Post Published By: Ayushi Bisht
Updated : 13 October 2025, 8:35 AM IST
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New Delhi: As Dhanteras approaches, gold prices in Delhi have attracted attention from both shoppers and investors. Jewellers report a noticeable increase in footfall at stores, with many customers purchasing smaller coins or jewellery pieces to gift family members during the festive season.

On Monday, 13 October the 24K gold in the National Capital priced at Rs 12,522 per gram, while 22K gold costs Rs 11,479 per gram and 18K gold is available at Rs 9,395 per gram.

Festive Rush Pushes Demand

Industry experts say the approaching Dhanteras festival is traditionally considered an auspicious time to buy gold, this has boosted demand. As per the experts, this is the peak season for gold purchases. Customers prefer 24K and 22K coins or jewellery as both a festive gift and a safe investment.

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The demand is not limited to physical gold alone. Digital gold and gold ETFs have also gained popularity among younger buyers, who seek a convenient investment while still participating in the festive tradition.

Why Gold Prices Are Rising?

Gold prices are influenced by both domestic demand and global factors. Fluctuations in the US dollar and international gold markets have contributed to the recent rise in rates. Analysts suggest that with Diwali shopping and wedding season coinciding, prices may hold firm or see a slight increase in the coming days.

Gold rate today

The demand is not limited to physical gold alone.

Additionally, local factors such as import duties, transportation costs, and regional demand impact gold rates across different cities, though Delhi remains a leading market for festive gold sales.

Prices on an Upward Trend

According to bullion traders, gold prices have risen steadily over the past week, supported by both global and local factors. The price of 24K gold has jumped by nearly Rs 80 per gram since last week, driven by a weaker rupee, global market uncertainty, and robust festive demand.

Analysts say that if international gold prices remain firm and Dhanteras buying continues at this pace, rates could climb further in the coming days.

Is This the Best Time to Buy?

With gold prices rising steadily ahead of Dhanteras, many buyers are wondering whether it’s the right time to make a purchase. Financial experts suggest that early buyers could benefit, as rates may climb further with increasing festive demand and global market pressures.

However, those with flexibility can monitor daily price movements, as small fluctuations are common, and waiting a few days may offer slightly better rates. Ultimately, buyers should balance festive tradition, investment goals, and budget before deciding the right moment to buy gold this season.

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Tips for Buyers Ahead of Dhanteras

Financial advisors suggest:

Checking daily gold rates before making a purchase.

Comparing 24K, 22K, and 18K prices depending on budget and purpose.

Considering digital gold or gold ETFs for small investments if storage or safety is a concern.

As Dhanteras draws near, the market is expected to remain busy and competitive, with many choosing gold not just as a festive purchase but also as a long-term investment. Experts advise buyers to act early to avoid last-minute price hikes.

Location : 
  • New Delhi

Published : 
  • 13 October 2025, 8:35 AM IST